Posted by: Carel | August 10, 2006

What color is your personality?

There are numerous personality profiling systems in use today, e.g., Myers-Briggs, DISC, etc. How about one that profile your personality based on a color system. Yes, colors. The system is called the “Dewey Color System”.

From the publisher: In 1981, Sadka began experimenting with color as a means of better understanding people’s personalities. Today, his Dewey Color System has become a patented business of its own, boasting a website, merchandise—such as stuffed animals and home decorating systems—and a number of devotees. Starting with the question “What’s your favorite color?” Sadka leads readers through a series of questions to help them get to the root of their hopes, dreams and fears. His system relies upon various combinations of a person’s favorite and least favorite colors, which the reader selects from four palettes provided with the book. Astrology-like descriptions of the inner workings each color profile (e.g. if yellow is your favorite color “finding common ground is the game you play best”) make up the bulk of this book. The rest of it consists of arguments that support the validity of the test that may or may not sway skeptics. Credulity aside, however, Sadka’s test is lots of fun, and his personality descriptions may surprise even the most cynical of readers. 

You can also find more information on their website: Unfortunately the website only supports IE. No support for Firefox for Safari. 



  1. Aug 29, 2006 Danie wrote:
    Did you take a test? What colour are you?

  2. Aug 30, 2006 Carel wrote:

    Danie, no I didn’t. I will try to find out soon. What is your color? Btw, I did another similar profile recently called McQuaig Word Survey ( Very interesting — you should try it.

    Btw, did you know that Dewey Decimal System is used to classify books. Well, now you know. See:

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